The beauty and cosmetics industry has been evolving and growing in the last few years. This is a $160 billion industry and this is one of the reasons why Amazon is marketing its beauty and skincare products.
The cosmetics market has a wide range of products like creams, health supplements, skin solutions, and other items.
Amazon is the most popular ecommerce store for shopping online. The platform gets over 3 billion users every month and is one of the top visited websites online. With over 300 million active customers you can get a ready-made audience and get fast sales for your products.
It offers merchants a reliable online space to sell beauty and cosmetic products without any marketing.
Here are some of the best beauty products to sell on Amazon:
Essential Oil Diffuser
This is an essential oil aromatherapy diffuser that comes with seven colors led light and long-lasting fragrance. It is portable, compact, and can be used at home, office or gym. It comes with two modes which are light and mist. The diffuser setting can be managed by using a remote control. It is a quality and strong made product with ABS material.
This rotary rechargeable toothbrush comes with two replacement heads. Using it for 2 minutes every day is enough to keep your teeth clean. The motor rotates 5700 revolutions per minute and has a smart 2 min timer.
The toothbrush has three powerful modes that allow teeth whitening, massaging for gum care and using it for super sensitive areas for better cleaning.
Hair dryer & styler
This is a revolutionary product and one of the best beauty products to sell online on Amazon. It is a 3 in 1 hair dryer, straightener, and styler and is super easy to use. It is flexible and lightweight and has free bristles and massaging balls that help dry and style your hair within minutes.
Waterproof Liquid Eyeliner
The black eyeliner from MK is a long-lasting liquid and waterproof eyeliner – essential for any beauty makeover. It is easy to use thanks to the skin-friendly nib.
It is small, lightweight, and super precise. You can get this cheap and functional liquid eyeliner for under a dollar.
Natural Eyeshadow Palette
Another essential makeup product for women is the eyeshadow palette. This palette is one of the best selling beauty products on Amazon. It comes with 108 different colors to give your eyes a natural and beautiful look.
It is suitable for all skin colors and types and is easy to carry anywhere. The natural eyeshadow is perfect for getting ready for any occasion, event, etc.
Where to Find Beauty Products to Sell Online on Amazon?
Wondering where to find beauty products to sell online on Amazon?
There are hundreds of both offline and online distributors of brand name cosmetic products you can source the products from. Ideally, you want to find the best beauty products on Amazon to resell on your website or online beauty store. Although there are a lot of counterfeit and fake beauty and personal products you must avoid them. You don’t want your brand to be associated with poor or low-quality products.
No seller would like to run into problems that can ruin the business. Before choosing a product to sell online on your website, analyze and check what’s popular on Amazon. Then, find the best supplier which is reliable and gives wholesale pricing without any special requirements.
3 Challenges Selling Beauty Products on Amazon
Now that you’ve selected the best beauty products and brands to sell on Amazon, you should know that you might face a lot of challenges. Here are some of the problems you might face when selling cosmetic products on Amazon and how you can solve them:
- Finding quality suppliers: Never underestimate the power of building relationships with beauty and skincare product distributors. The beauty sector is such a category where people are looking for the quality of the products. Finding and working with the right supplier for your beauty brand is crucial. You may see a lot of Amazon sellers in the beauty category are suspended. This is due to the reason that they don’t choose their suppliers wisely.
- Category gating: While selling beauty products on Amazon you might face another problem of gated category. The gated category is the category that needs approval and permission from Amazon. They might require invoices if you are sourcing from any supplier. If you are importing from brand owners you need to show them proof to assure them you are authorized to sell those products online on Amazon. This can be a problem for new sellers, beginners. If you have the necessary documentation to sell specific products it just gets approved quickly.
- Shipping & fulfillment: The shipping of beauty products can be another big challenge for sellers on Amazon. You need to be really careful about how you store and ship the products to your customers. You can ship directly to the customers when you get an order or use Amazon’s service FBA or Fulfilment by Amazon. Once you’ll receive an order, all you have to do is ship to Amazon warehouse. In order words, you can directly fulfill the order with the help of Amazon FBA shipping. Keep in mind that you will have to pay for the storage, as well as, shipment costs, however, you get better rankings and chances of getting more sales because Amazon promotes products fulfilled by FBA.
There you go – the best beauty products and brands to sell online on Amazon and tips on how to find the products and overcome the common challenges related to selling beauty products.
Are you ready to sell on Amazon? Choose your favorite product, choose a reliable supplier, and get your sales through the roof.
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